Training
Executive Media Training
The Courses
Gogglebox Media Training is aimed at company managers and executives who would benefit from practical experience of dealing with the media in a variety of broadcast scenarios.
As well as learning how to identify and use any media opportunity to their maximum advantage, we develop a series of realistic role play situations to simulate the radio and television appearances that personnel are likely to encounter which are tailored to the company's specific needs and expertise.
Through this broadcast training delegates learn the vital lessons of crisis management, the basic rules of broadcast techniques and presentation skills and gives them a 'behind the scenes' experience of a television interview.
The Locations
Courses can be run at the client premises or at a convenient venue such as a hotel or conference facility.
Broadcast Media training – Half day Course
Morning or afternoon - example schedules
Afternoon schedule
1300 LUNCH and introductions. MEDIA AND THE MESSAGE - A chance to identify your main objectives both from the course and from your media opportunities.
1315 Your agenda v the journalist’s agenda
1330 What to wear, where to look, what to ask
1345 Exercise 1: TV news programme (main studio) + review
1430 Broadcast interviews – the three P’s
1445 Exercise 2: TV soundbites (on location)
1515 BREAK
1530 Review soundbites
1545 Radio – the differences
1600 Exercise 3: Radio news programme (main studio) + review
1645 Summary and feedback
1700 Wrap
A DVD copy of the session will be forwarded after the course along with extensive
notes and evaluation of each delegate.
Broadcast Media training – One day Course
0930 Arrive; refreshments - tea, coffee, orange juice, mineral water, biscuits
0945 INTRODUCTION: the media and giving interviews
1030 Print interviews, differences from broadcast, broadcasters’ agenda
1045 Interview Round One - main studio
Review
1115 BREAK; check phones
1130 Interview Round Two - main studio: live for feature (financial news) programme
Review
1200 Live v recorded: the differences/giving soundbites
1215 Interview Round Three - on location: recorded interview + set-up shots for news report
1245 BUFFET LUNCH
Review location interviews
1330 Doing down-the-line interviews
1345 Interview Round Four - remote studio: down-the-line to news programme
Review
1415 BREAK; check phones
1430 Radio interviews: the differences
1445 Interview Round Five - radio: news programme by telephone
Review
1515 Interview Round Six - radio: news programme in studio
Review
1545 Course Summary
1600 WRAP
A DVD copy of the session will be forwarded after the course along with extensive notes and evaluation of each delegate.